Author Archives: Rahul Pasricha

Importance of Social Media in B2B Product Marketing

The importance of social media is growing at a rapid rate. With more digitization, more and more people are starting to use social media websites more often and very efficiently. It is the next big industry and is bound to become bigger in the coming years.

 

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Posted in The importance of social media in business.

Financial Planning and Analysis: First step towards better tomorrow

Financial Analysis and Planning as tough as it may sound to achieve in the modern world, it is the most important and the first step towards having financial freedom in your life.

But let us first try to understand “What is Financial Planning and Analysis”?

Financial Analysis And Planning
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Posted in forecast in finance.

Dirty Data Problems

We are working in a dirty data sets world and are required to make data driven decisions. Now-a- days managers are regularly bombarded with loads of data via dashboards and reports.  As business tycoon Mr. Mukesh Ambani says, ‘Data is the new oil’ and as with oil, data also must be transformed to be of real value to the organization and in larger terms to the society.

The role of dirty data ai salesforce is in hot demand and they are constantly trying to make sense of data by building data models that can provide crucial insights necessary for organizations to grow and generate more value. However, the data professionals face many dirty data probems that prevent them from building powerful models. According to a study conducted by Kaggle titled the “State of Data Science and Machine Learning”. One of the questions asked in the survey was, “At work which barriers or challenges have you faced this past year?” Following are the top results: Continue reading

Posted in Data Quality.

Software as a Service (SaaS) takes root as Multi-Billion Dollar industry

According to SaaS Mag, with increased adoption specially of Salesforce, Software as a Service industry is on a rise and is expected to be more than $130 billion industry by 2020. Software as a service is referred to as a software distribution model in which a service provider hosts the application and makes it available for the customers over the internet. There are three main categories of cloud computing:

  • Infrastructure as a Service (IaaS)
  • Platform as a Service (PaaS)
  • Software as a Service (SaaS)
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Posted in Application Architecture.