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Gamification in HR

In digital era, Gamification in HR is becoming more and more popular and is more widely used than ever. It comes down to using game principles and techniques in a non-game context. The new paradigm that sees people as intrinsically motivated, towards Gamification in HR, which offers many possibilities to address that intrinsic motivation.

One area of business where gamification techniques are increasingly applied is Human Resources. If you’re ready to adopt Gamification of HR mechanisms in your organization, it will certainly help make the work of the employees a whole lot more enjoyable, creative and efficient. Using Gamification in HR to add real value to organisational processes. While many are still struggling to understand the concept, it becomes clear that it can have great impact on daily work and has a tremendous power of influencing employees’ behaviour. Gamification in HR has attracted a lot of attention to engage employees in HR-related activities Continue reading

Posted in Gamification for HR, Gamification in HR, Gamification in HR meaning, Gamification of HR, Gamification of HR processes, what is gamification in hr.

Evolution of Salesforce Einstein AI

Introduction:

There is a lot of talk around Enterprise AI i.e. using AI at the enterprise level particularly in areas such as Customer Service and Marketing. Salesforce (Einstein.ai) is researching and enhancing the capabilities in 3 different fields: Vision, Language and Voice.

Vision

Vision can be used for:

  • Visual Description
  • Visual Question Answering
  • Visual Object Detection

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Posted in Saleforce CRM, salesforce administrator, salesforce certified, salesforce certified developer, Salesforce Challenges, Salesforce cloud Implementation, salesforce community implementation, Salesforce Einstein.

What is Digital Marketing?

The term Digital Marketing consists of two terms that are “Digital” and “Marketing”, but it captures every single place in the world. The concept of this most trending term was started in the ’90s. But most of us still have a lot of misconceptions about What Digital Marketing is?

Let us first understand What Digital Marketing is?

A number of people have misconceptions about digital marketing. They still think that the use of social media platforms is considered as digital marketing. They are right but partially. Digital Marketing is a broad term. We can say that social media is one of the pillars of digital marketing. Continue reading

Posted in Digital Marketing, Internet Marketing, Marketing, Social Media optimization.

Challenges of Dirty Data

We are working in a data driven world and are required to make data driven decisions. Now-a- days managers are regularly bombarded with loads of data via dashboards and reports.  As business tycoon Mr. Mukesh Ambani says, ‘Data is the new oil’ and as with oil, data also must be transformed to be of real value to the organization and in larger terms to the society.

The role of data scientist is in hot demand and they are constantly trying to make sense of data by building data models that can provide crucial insights necessary for organizations to grow and generate more value. However, the data professionals face many challenges that prevent them from building powerful models. According to a study conducted by Kaggle titled the “State of Data Science and Machine Learning”. One of the questions asked in the survey was, “At work which barriers or challenges have you faced this past year?” Following are the top results: Continue reading

Posted in Data Quality, MirketaInc, Salesforce.

What makes SALESFORCE #1 CRM!!!

“Customer Relationship Management (CRM) refers to the management of relationships of a company  and interaction with its customers and potential customers.”

CRM offers various advantages such as improving and strengthening the business relationships, helping companies to stay connected to customers, streamline processes, and improve profitability.

As predicted by Gartner, by 2021, CRM will be the single largest revenue area of spending in enterprise software. There are several CRM technologies today, such as Salesforce, Siebel, Sage, Microsoft Dynamics, Pega, Infor, etc

In 2017, the top 10 CRM software vendors accounted for nearly 60% of the global CRM applications market amounting to $27.2B in license, maintenance and revenues. Last year Salesforce led the pack with a 25% market share, followed by Adobe and Oracle. Continue reading

Posted in Saleforce CRM, salesforce community implementation, salesforce consultant, Salesforce Einstein, Salesforce Implementation.

Salesforce Data Security

Security is one of the major concerns in any field now-a-days. And then comes the “Data security”. As the name indicates itself, is a way to secure our data . One of the most common method of practicing data security is the use of authentication. With authentication, users must provide a password, code, specific data, or some form of data to verify identity before access to a system or data is granted.

Now a days, data security is an important aspect of IT companies of every size and type. It is important to get the right Data Security Solutions in order to meet the challenging threats. Continue reading

Posted in Application Security, Data Security, salesforce community implementation.

Agile Vs Traditional HR practices

Word “Agile” has become a buzzword. Agility as a concept has been talked about from beginning of this century. This was more in relation to software programming. Agility in management is now become a global phenomenon. This is a global movement entirely transforming the “world of work” that includes HR and transforming it into Agile HR.

Agility

Agile HR is the capability of the HR function to respond proactively to changing expectations, workplace disruptions and business requirements. We could sum up Agile HR as Adaptable, Transparent, Simple and United.

  • Adaptable: Adaptability is important in the face of ever-changing business needs and requirement.
  • Transparent: Transparency is important in gathering the trust of managers and employees, as well explaining why things must be done in a certain manner.
  • Simple: Simplicity is when designing HR programs and practices that does not cause any confusions, alienate managers and employees.
  • United: Unity applies with respect to HR working together and ensuring it isn’t working in silos or at cross purposes with the business.

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Posted in Agile, AGILE Tools.

Kickstart Your Community implementation in Salesforce

Businesses now-a-days are using one or the other CRM tools to maintain their sales processes and sales pipeline. The way the businesses run is changing rapidly, so are the ways the customers interact with companies, as well as the ways the companies interact with their partners. And all this change requires something that has the capability to engage all these entities. What businesses need now is the right platform that can serve as an interactive bridge between businesses, customers, partners and employees.

Salesforce Community Cloud is an online social platform that enables companies to connect customers, partners, and employees with each other and the data & records they need to get work done. This next-gen portal combines the real-time collaboration of Chatter with the ability to share any file, data, or record anywhere and on any mobile device.

Community Cloud allows you to streamline your key business processes and extend them across offices & departments, and outward to customers and partners. So, everyone in your business ecosystem can service customers more efficiently, close deals faster, and get the work done in real time.

Because Community Cloud is built on top of Salesforce platform, you can connect any external system or data directly into the community. Your organization gains the utmost flexibility to easily create multiple communities for whatever use case your business demands.

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Posted in Sales Cloud, Salesforce, Service Cloud. Tagged with , , .

API Led Connectivity

Here is a well-known fact: Technology has become a part of every aspect of our lives. We are all connected in some way. We live in a highly connected world. Every day we create humongous amount of data, as individuals, businesses or machines. And we do so with the help of numerous devices and applications. As consumers, we keep interacting with new technologies that change the way we live. We want the systems to be powerful and want them to work together seamlessly. We expect the organizations to deliver these functionalities faster than ever. To meet this, organizations are presented with several specialized tools to meet the customer expectations.

Point-to-Point Integration

Point to point communication

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Posted in Application Architecture, Application Security, salesforce connectors. Tagged with , , .